WELCOME TO SIMBA MIDDLE EAST

Dear Website-User,

First of all I am proud to welcome you to our SIMBA Middle East Website. 

With our Page we would want to inform you about our brands, ranges and products and keep you updated on the latest highlights and news of our company. As we have seen SIMBA Middle East come a long way from 2002 till today we are proud of the achieved and we are looking forward with a lot of confidence. SIMBA Middle East offers the whole and comprehensive range of 4,000 high-quality products for infants, kids, tweens and teens of the SIMBA DICKIE GROUP and some specials as well.

Playing is a part of life for everyone, regardless of age or background. In one way or another everyone enjoys the benefits and opportunities playing brings into their lives.

Children learn by playing with toys. Playing with toys stimulates their power of concentration and develops their ability to work towards a goal.

Toys are more than just goods and products. They play an important role in our society, concerning social, cultural, economic and political terms. They help children to develop their social skills, to grow into the world of adults – and even help adults find their inner child. Young people hone their communicative skills through playing: they benefit from group dynamics and develop social intelligence. Grown-ups find playing a form of relaxation and entertainment and see it as a means to acquire new knowledge.

Developing and manufacturing toys for children means working in
a sensitive area, since consumers – our customers – expect not only the highest quality, but absolute product safety as well. They require environmentally friendly products and a respectful interaction with our planet’s resources.

The only way to guarantee this, is to act in a fair and sustainable manner at all times, everywhere. Fairness is a core value for
us – whether dealing with our customers, suppliers, business partners or employees. We pursue this approach at all times and everywhere, within the Middle East, North Africa or India.

Feel welcome and be in good hands with our Toybox Tales.

Ben Nabert

CEO